The Night I Became the Line: A Member Story

At AmmoSquared, we’ve never believed we’re just in the business of selling ammunition.

From the beginning, this has been about something bigger… about responsibility, preparedness, and the people who choose to live that out every day.

Our values are grounded in a simple idea: being prepared isn’t a one-time decision. It’s a lifestyle. It’s something that shows up in how you think about your family, your future, and your role in your community. And over the last decade, we’ve had the privilege of serving hundreds of thousands of members who live that out in their own way.

Many of them have been with us for years, not because they have to be, but because AmmoSquared has become part of their plan.

Part of their rhythm.

Part of how they stay ready.

Jon Baker is one of those members.

A Member for 10 Years

He’s been with AmmoSquared for nearly ten years. In that time, his life has been anything but ordinary. He serves as both a Battalion Chief in the fire department and a pastor at his local church, two roles that demand responsibility, leadership, and a deep commitment to others. Beyond that, he is a husband, father, and grandfather who invests his time mentoring young adults, often taking them out shooting not just to teach a skill, but to build confidence, discipline, and self-reliance.

For Jon, preparedness isn’t abstract. It’s woven into how he lives.

And one night, that mindset was put to the test.

An unexpected intruder tried to enter his home. The kind of moment no one anticipates, but one that changes everything in an instant. Jon didn’t have to think twice. He was prepared. His firearm was there, ready, and it allowed him to protect his family when it mattered most.

For him, it was a powerful reminder of why he does what he does.

For us, it’s a reminder of why AmmoSquared exists in the first place.

Because while ammunition is the product, preparedness is the purpose.

Jon’s story isn’t unique in this community. It’s one of many. Every day, we hear from members who are building their reserves not out of fear, but out of responsibility. People who want to be ready, not just for themselves, but for the people who depend on them. From truck drivers to accountants to nurses, people all over the country are using AmmoSquared to stay prepared.

The mindset exists inside our company as well

Chris, our Head of Technology, first discovered AmmoSquared back in 2018 while reading Dan’s posts on our blog. He later joined the community as a member. The concept of dollar-cost averaging and building an ammunition reserve over time immediately resonated with him. While the concept was strong, he saw opportunities to improve the site. With a vast background in technology, he reached out after becoming a member to see how he could help. Today, he leads the technology behind AmmoSquared, building and improving the systems our members rely on every day.

Andy, our Director of Customer Success, started as a member nearly a decade ago. Before he ever started working at AmmoSquared, he was already living this lifestyle, building his reserve, thinking long-term, and taking preparedness seriously. Today, he leads the team that supports our members, but his perspective hasn’t changed. He understands firsthand what it means to rely on this system, because he’s been doing it for years.

That matters.

Because AmmoSquared isn’t something we simply offer, it’s something we live.

We are a team made up of people who believe in what this represents. And we’re building a community of members who do the same. People who think ahead. People who take responsibility seriously. People who understand that preparedness is ultimately about protecting what matters most. 

That’s what it means to be America’s Ammunition Reserve.

And after all these years, it’s still the people, the ones who’ve been with us from the beginning, and the ones just getting started, who are at the heart of everything we do.